Lesson 7.2.1
The 90-Day Execution Roadmap
2 min read
This is the schedule a serious operator actually runs, weaving all thirteen capstones together instead of doing them in isolation. Weeks 1-12 map to roughly the first 90 days; Capstone 13's two-week live run is deliberately allowed to extend a few days past day 90 rather than be rushed, a compliance-graded live run is not something to compress for a deadline.
| Week | Days | Active capstones | Key milestone this week | Gate check |
|---|---|---|---|---|
| 1 | 1-7 | 1, 2, 3 | Account audited, karma baseline set, ICP subreddit seed list (10) drafted | Ethics line restated in writing before any posting begins |
| 2 | 8-14 | 1, 2, 3, 9 | 20 comments logged; subreddit map expanded to 20-25; profile rewrite drafted | Disclosure language finalized |
| 3 | 15-21 | 3, 4, 5 | Subreddit map validated via 5 test posts/comments; post portfolio drafts 1-2 written | 80/20 reply structure applied to first logged comments |
| 4 | 22-28 | 4, 5, 11 | First post batch published; content calendar built | Karma checkpoint ~250 (Capstone 2) |
| 5 | 29-35 | 6, 7 | Launch venue and post drafted; citation-target queries selected | AMA request drafted (not yet sent) |
| 6 | 36-42 | 6, 8 | Launch week executed; lead-funnel monitoring routine built | Launch-week reply-speed log complete |
| 7 | 43-49 | 6, 7, 10 | Launch follow-up + AMA outreach sent; citation content published; competitor list defined | First competitor brief shipped |
| 8 | 50-56 | 2, 5, 8 | Karma checkpoint ~600; comment log at 50+; funnel cycle #3 run | DM etiquette log reviewed for automation red flags |
| 9 | 57-63 | 7, 10, 12 | First citation check run across all 3 engines; second competitor brief; Claude workflow scoping begins | Citation volatility memo drafted |
| 10 | 64-70 | 5, 8, 12 | Comment log reaches 100; Skills and slash command built | Slash command tested end to end |
| 11 | 71-77 | 10, 12, 13 | Third competitor brief; Claude workflow live-tested; Capstone 13 integration planning starts | Human-gate location confirmed in writing |
| 12 | 78-84 | 2, 9, 13 | Karma checkpoint 1,000+; peer review of founder profile; Capstone 13 dry run | Governance memo drafted |
| 13 | 85-90 | 13 | Capstone 13 live run begins; portfolio compilation across all prior capstones starts | Week-1 post-mortem of the live run |
| 14 (spillover) | 91-97 | 13 | Capstone 13 live run concludes at the full two weeks | Final governance memo submitted with incident log |
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